Increasingly the most efficient and immediate way to deliver news is through the electronic media.  Beginning with the July 2010 issue, IBMA will discontinue the print version of its monthly publication and devote increased efforts to keeping members informed through email, the web and social media.

In recent years, more members have expressed a preference to receive news and feature articles more often and electronically, and question why we continue to use resources on printing and postage.  The primary reason for delaying any shift has been to allow other members to acclimate to the new media. 

IBMA began “filling in” between quarterly print versions of the newsletter with monthly e-blasts in October of 2007, allowing more frequent publication. Those will continue and become at least monthly with additional e-blasts being delivered when time is of the essence.  Full versions of all current and archived articles will also be available at the website and a printable version (pdf file) will be available beginning in July. IBMA is also engaging members via Facebook on a regular basis.

And of course, we continue to encourage your input to help shape how we interact and communicate.